By personalizing coveted items.
We’re all aware that we can monogram our initials on our plush Egyptian cotton bathrobes and even customize sneakers online but customizing luxury Italian leather goods? – not so common.
To commemorate the 35th anniversary of its famed “Vara skimmers” Ferragamo is introducing L’Icona, a digital DIY experience.
For 35 years, Vara has been worn by style setters around the globe (the go-to classic for style icons like Princess Diana to Alexa Chung
to me),and has become an icon in the fashion realm. It is one of the most famously recognized shoes from the House of Ferragamo. I’ve always loved this type of shoe – so versatile and classic.
It’s a way for customers to reflect their personalities and so they will be able to e-cobble with choice of hue, ribbon, and plate. Choose from 22 shades of patent leather, 21 colors of grosgrain ribbon, 3 metal options for the bow’s ornament plate and 2 heel heights. You can even have 3 letters monogrammed on the bottom of the shoe. Your perfect pair will arrive in five weeks – flat. FerraGLAMo! (photo)
Trivia: Do you remember the TV series “Laverne & Shirley?” Laverne always had her initials sewn into her tops.
Making SCENTS with Ralph Lauren’s CUSTOMIZED perfume bottles.
Buy one of Ralph Lauren Big Pony women’s or men’s fragrances online, and you can personalize it with a name, monogram, or message of up to 10 characters. Perfect for detailing a signature scent, giving as a gift, or oh-so-elegantly marking your territory.
http://www.ralphlauren.com/product/index.jsp?productId=12510323
as seen in InStyle Magazine
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