Beauty biz – testing, testing

A new APP 

Mirror, mirror on the phones...who’s the fairest of us clones?

Photo credit: iStock
Photo credit: iStock

‘Makeup Genius’ is L’Oreal’s new (and the first ever) interactive makeover APP – the answer to our makeup testing prayers.  Virtually it’s a …..well just that – a virtual mirror, giving a larger purpose to our front-facing phone cameras.

No more will you have to wait until you get home to test a product and realize the color isn’t quite right for your complexion.

Make-up testing is moving into the future with the popular global beauty brand making history with the introduction of Makeup Genius. The new app uses facial mapping technology to turn the front-facing iPhone and iPad camera into a virtual mirror that allows women to try on products in real-time. ‘Makeup Genius’ scans L’Oreal Paris products or advertisements, matches the color and allows users to try the shade out on themselves. Created in Clark, New Jersey at L’Oreal’s Research & Innovation labs, the makeup testing app also enables users to try complete makeup looks put together by L’Oreal makeup artists and share their looks on Facebook.

Based on technology previously only used in Hollywood and the gaming industry, Makeup Genius allows consumers to scan a L’Oreal Paris product or advertisement to detect a color match, virtually try on individual products or test out curated looks from expert makeup artists, and share with friends and family on Facebook.

Makeup Genius’ is already available for free at the iTunes App Store for iPhone and iPad and is expected to launch for Android users in 2015.

L’Oreal Paris is no newcomer to beauty apps. They already have ‘Color Genius,’ an app that matches your makeup to your outfit and ‘Hair Genius,’ that allows users to create a customized hair regimen and get expert tips and tricks.

My only question: as amazing as this is, can we have an APP that lets us test every other brand of makeup products on the market? Because we’re worth it!

Source: Layla A. Jones, Philly.com & theslanted.com

In the Beauty Cabinet – a pretty palette

There are several constants this time of year—the desire to be wrapped in cashmere 24/7, stay in bed just a little longer every morning and find the perfect makeup palette.

M.A.C Cosmetics Stroke of Midnight Face Palette in Cool, $49.50, maccosmetics.com.
M.A.C Cosmetics Stroke of Midnight Face Palette in Cool, $49.50

When was the last time you actually used every eye, lip or cheek shade included in a makeup kit?  If you’re like me, the answer is never.  Usually something is left out or some of the colors don’t suit you.  You use it a few times and then it’s never to be seen again.  Now, according to Harper’s Bazaar M.A.C has come out with a real beauty must-have:

An all-in-one makeup palette that you’ll use every last bit of.

Product Review: The new edition by M.A.C Cosmetics, seen here in cool, sultry tones (there’s a version with warmer, pink-based shades, too), is a one-stop-shop for fixing your face at home or on-the-go. Because, really, why must you choose between lugging your entire arsenal of products and compromising the integrity of touchups before jetting to dinner? Use the light iridescent pressed powder to revive dull skin; create a natural or highly pigmented mouth with a combo of the mauve and plum lipsticks; give eyes subtle—or intense—definition with the blue-grey and deep plum shadows as well as a hefty dose of the true kohl black pencil.

Okay, like I mentioned you can never find a palette that includes ‘everything’ but you will make use of whatever is in this one (minus the blush) as the shades are universally flattering to all skin tones. Bonus: it’s easy to fit into your purse.


  Can you recommend any?

 

In the Beauty Cabinet – getting “Lucky”

Literally….with Tarte’s LipSurgence™  collection.  tarte2What is it? A hybrid between a stain, a gloss and a rich balm, these non drying lip tints deliver sheer color while keeping lips hydrated and refreshed.  Best thing – the award-winning tint is goofproof. tarte5That’s because they go on like a lip gloss, stay on like a stain and hydrate like a dreamy balm. Added bonus: no pencil sharpener required. What’s not to love? 

Feeling Lust, Joy, Spirited, Amused, Moody, Charmed, Enchanted, Glitzy, Adored, etc? 

tarte1

There’s a color to match every skintone or at least your mood.

Available at Sephora.  $24.00

 

 

 

In the Beauty Cabinet – I like to travel with STILA!

What’s your Palette?

Product Review – STILA travel makeup palettesstilatravelpalettes

How handy are these stylish and practical little makeup cases?  Each booklet contains an assortment of eye shadow shades that double as eye liner plus a convertible cheek/lip color.

Are you Lovely in London, Trendsetting in Tokyo, Vibrant in Vancouver (this one must be new), Ravishing on Rodeo Drive , Pretty in Paris or *Rockin in Rio?rio

*What it is:
A festive and fun collectible palette featuring five diverse eye shadows with both neutral and vibrant shades to create a variety of looks for day or night. Also included are a Convertible Color lip and cheek cream and a how-to face chart.

What it does:
Inspired by the colorful culture, beautiful beaches, and endless fun, this mirrored palette features a mixture of Rio-centric eye shadow shades that can be applied wet or dry, paired with an exclusive shade of Stila’s iconic Convertible Color for lips and cheeks to complete your look. An instructional face chart created by a Stila pro artist guides you to a resplendent look in only minutes. Or mix and match to create your own unique beauty looks.

Stila Summer KitAs for me, I’m just “Fabulous in Fiji” – even though I’ve never yet been to Fiji.

Now what type are YOU? 

inside Fab in Fiji
inside Fab in Fiji – great for Summer.

I love the look of each illustration on every thin little casing – which open and close like a book.

This very thin  “smashbox” eye palette is no longer available but as you can see, I’ve made use of almost all the eye color shades while travelling.Inside Smashbox  I can’t believe how long they’ve lasted for such a tiny case.

Who says you have to replace all your makeup every 3 months? Probably the makeup companies.

I believe that if you keep your stash tidy & clean you can make them last for at least 5 years 3 more months.