The #1 first step to feeling good has to be a good night’s sleep.
How many of our days have been ruined with having had a crappy night before? Mine certainly has.
So many factors go towards preventing us from getting a good sleep. A few examples being too much alcohol the night before, worry or stress. So what can we do to help?
Obviously not too much alcohol the night before. Worry or stress can be lessened by a few simple steps. These are not a 100% guarantee for prevention, but they certainly will help.
We’ve all heard that going to sleep before midnight is the best timing for a better sleep but we can’t stick to that rule all the time. Taking a good quality magnesium capsule & *Gaba about half an hour before bedtime helps in creating a calmer mind. A dark room, an eye mask, ear plugs if need be and a room with an open window and a humidifier for dryness works wonders. Melatonin (3-5 mg.) on occasion helps with rem sleep.
I spray lavender essential oil in a spray bottle mixed with water on my sheets + pillow before bed. Lavender is believed to help calm anxiety and increase relaxation. Some believe it to be an effective treatment for depression. Lavender also has sedative properties. The scent alone cannot hurt. But I also recently discovered something else very helpful – a silk pillowcase.
A silk pillowcase is the best! The cool fabric helps keep your skin hydrated and smooth by keeping its moisture content intact which is especially good if you are someone with dry skin A good silk pillowcase reduces friction on the skin which helps prevent wrinkles and fine lines. Best for hair because the smooth surface prevents breakage. I ordered mine from Blissy (link below) and it was on sale. Made from highest quality 22-Momme 100% Pure Mulberry Silk. The variety of colours are excellent and they have a zipper to enclose your pillow. Easy to care for too. Just wash with mild laundry soap in sink and hang to dry – dries quickly.
Let me know if you have one and if so, your thoughts?
*pharma Gaba is best because it’s formulated to cross the blood brain barrier.
Speaking about self-care, there are numerous essential oils that promise so many benefits for a multitude of purposes and problems. Some reduce stress and help elevate your mood, others treat fungal infections, relieve headaches and help you sleep. For the face, I wanted to narrow down to a concentration of what I refer to as the delightful dozen. These essential oils will help to keep your skin barrier smooth and nourished. I discovered that a certain cult favourite contains 22 essential oils which was the exact amount in my former product. I don’t want to compare, but in my opinion that’s a few too many. However having said that, the main thing overall, is the quality of the ingredients. Quality over Quantity – always!
In a nutshell (incidentally, some oils are extracted from nuts):
These Essential Oils are known to have anti-inflammatory, antibacterial, and soothing properties for a variety of skin care concerns. They’re basically plant extracts, made by steaming or pressing various parts of a plant from flowers, trees, leaves or fruit. It takes the processing of many plants to create one bottle of essential oil. All are highly concentrated and as such, too strong to use on their own as they can cause skin irritation. That’s why we add them to a carrier oil such as coconut among other oils so that they dilute the essential oils to be able to carry them to your skin. Most carrier oils are unscented or lightly scented and don’t interfere with an essential oil’s therapeutic properties. How to choose from the multitude out there?
Below are the 8 essential beauty oils I chose for their nourishing, protecting and effectiveness properties. And of course they’ve been tested on various skin types.
Baobab (pronounced Bow-Bob)
I encountered my first Baobab tree in Masai Mara, Africa. It was the most unusual looking tree.It’s known as the bottle tree, or the tree of life, for its ability to store up to 1,200 gallons of water in its trunk. I, along with many others wasn’t aware of the benefits used as an essential healing oil.
The properties of Baobab oil prevent water loss, keep the skin moist, and provide protection against dryness. It’s nutrient rich, loaded with vitamin E, A, and antioxidants, as well as fatty acids – high in linoleic acid, a kind of omega-3 fatty acid that has anti-inflammatory properties. For this reason, baobab oil may help reduce skin redness and irritation. Lightweight and non-greasy, it is perfect for sensitive skin types.
Baobab oil is derived from the fruit seeds by a process which starts with the seeds being air dried in the sun. The seeds are then stored for months before they are cold pressed to give the oil.
I first tried using carrot seed oil when making homemade eye cream. It’s known to have antibacterial, antifungal & anti-inflammatory properties. It’s extracted via steam distillation from the carrot seeds of the Daucus carota plant – a flowering plant, found in North America and Europe, known for its white blossoms and carrot-scented roots. Combining skin-mending vitamin A, collagen-boosting vitamin C and moisturizing vitamin E, this essential oil helps smooth lines, helps repair sun damage, scars and any other skin trauma.
Evening Primrose oil has emollient properties, meaning it helps soften and smooth the skin, improving the skin’s overall texture and elasticity. It also helps lock in moisture to minimize water loss. With anti-inflammatory properties, it can help soothe irritated, inflamed skin. Additionally, this oil is rich in antioxidants and vitamins C and A.
The oil from evening primrose seeds contains omega-6 fatty acids, including gamma-linolenic acid (GLA). It comes from a plant with yellow flowers native to North and South America that also grows throughout Europe and parts of Asia. The flowers open at sunset and close during the day. This oil, although not as common as let’s say jojoba, can also be used as a carrier oil to dilute other essential oils.
Story as old as time; Frankincense Oil is an effective natural remedy to calm the complexion as it strengthens, tightens and improves skin tone. So it’s good for irritated or damaged skin. If you were to go back in time to Ancient Israel or Asia, many people would consider Frankincense to be more precious than gold. Today, Frankincense essential oil is still worth its weight in gold in a number of applications. Frankincense oil is prepared from aromatic hardened gum resins obtained by tapping Boswellia trees originating from Africa, India and the Middle East.
Ginseng Essential Oil
The ginseng extract (or oil) is a powerful herbal ingredient but its use as a beauty remedy is fairly new in North America. I only recently discovered its benefits as the #1 ingredient in a skin repair serum I bought from a top spa. Though ginseng may be making its way into more and more beauty products in the Western hemisphere, it’s been a staple in Eastern Asian beauty for centuries and a primary ingredient in traditional Korean beauty philosophy. Legend has it that ginseng was the biggest skin-care secret of Hwang Jini, a historical figure known as the most beautiful woman of the Joseon Dynasty (1392–1910). Worth giving it a go; no?
Ginseng’s roots in beauty are based on legends, but modern research backs up some of the claims. These include: reducing wrinkles, promoting elasticity and collagen production, reducing puffiness and brightening skin. It’s known to have firming properties and boosts hydration. The oil is prepared by extracting oil from the seeds of ginseng fruit. The originating area of ginseng is known to be in Shangdang, China. It is also native to the Far East, including China, Korea, and far-eastern Siberia.
Jasmine Essential Oil
I had to include Jasmine because of that heavenly scent but I’m happy that the oil also acts as an effective natural antibacterial, soothing dry skin and eczema. The botanical extracts of jasmine increase skin’s elasticity and help balance moisture in the skin to naturally reduce dryness.
The essential oil is derived from the white flowers of the common jasmine plant, also known as Jasminun officinale. The flower is believed to originate from Iran, but can now also be found in tropical climates. It’s a very expensive oil for a number of reasons. The flowers are extremely delicate and are only hand-picked at night to preserve their fragile scent. An experienced picker can harvest more than 10,000 blossoms in one night!
The jasmine trade provides Egypt with 6.5 million U.S. dollars annually and contributes to the income of some 50,000 people, according to the International Federation of Essential Oils and Aroma Trades (IFEAT), which says 95 percent of the world’s jasmine extract for perfumes comes from Egypt and India.
Rosehip seed oil has great benefits for several skin conditions. It helps to brighten and exfoliate. Due to the high content of vitamin C, rosehip seed oil can brighten and even out the skin. Plus, it is packed with vitamins A, E, and K. Also, it is one of the best oils for treating fine lines and wrinkles.
The oil is derived from the rosa canina rose bush, which is grown mostly in Chile. Unlike rose oil, which is extracted from rose petals, rosehip oil is pressed from the fruit and seeds of the rose plant. Rosehip bushes grow wild and thrive in the inhospitable, mountainous landscapes. This is not considered a true essential oil, as it is extracted by cold pressing. It is often described as a carrier oil as it can be used by itself and also be used to dilute concentrated essential oils in order to balance the essential oil and allow it to be applied to the skin. Rich in Vitamin A, which is known to help fight against age spots and wrinkles, rosehip seed oil is great because it’s packed with molecules that are small enough to penetrate deep layers of the skin, improving moisture and collagen levels, while reducing wrinkles and fine lines.
Sea Buckthorn oil is excellent for reducing acne breakouts, because it signals the oil glands to stop creating excess amounts of sebum. Also helps to reduce inflammation in the skin.
Sea buckthorn oil has been used for thousands of years as a natural remedy for various ailments. It is extracted from the berries, leaves, and seeds of the sea buckthorn plant (Hippophae rhamnoides), which is a small shrub that grows at high altitudes in the northwest Himalayan region. Sometimes referred to as the holy fruit of the Himalayas, it’s a popular remedy in Ayurvedic and traditional Chinese medicines.
The berries from which the oil is made are especially rich in vitamins A, C, K, and E. They also contain considerable amounts of iron, calcium, magnesium, potassium, copper, and zinc. Among the benefits, Sea buckthorn oil is also rich in palmitoleic acid, which is a type of fat naturally found in human skin that can be used to treat burns and promote wound healing. It’s commonly added to various pro-aging or wrinkle-reducing products and a common ingredient in products intended to treat dry, irritated, flaky or itchy skin.
So there you have it. The protective essentials that go along with the nourishing benefits of *coconut, *argan, *jojoba and *sweet almond that make up the base of my skincare product. This combination contributes to a most luxurious and effective product for day and/or evening – to use on its own or a few drops added to your regular moisturizer.
*if you missed reading about the benefits of these particular carrier oils please refer to the “beauty” category on my website and you’ll find the information you need.
My expertise in this particular area comes mostly from general interest. It includes holding a diploma from George Brown College – School of Makeup and Esthetics in Toronto. Other than that and from taking some evening courses, I’ve learned through trial and error how to formulate many skincare products myself. I’ve made creams, body lotions, bath salts and soaps from scratch. My work in progress is awaiting license and may take some time. I’ll be sure to let you know when it’s ready and on my website for sale.
Every person should learn to be their own skincare expert – Bobbi Brown – makeup artist.
The oil is a natural skincare superpower. Almond oil, which is extracted from the popular tree nut, is known for its nourishing properties. The almond itself is small but mighty and referred to widely as “the king of nuts.” Aside from sweet almond oil, there’s also a bitter almond oil which is commonly used to provide scent and flavour. Sweet almond oil is full of vitamin E, A, mono saturated fatty acids, protein, potassium and zinc.
Ancient Chinese and Ayurvedic practices have used almond oil for centuries to help soothe and soften the skin and to treat minor wounds and cuts. Today, it’s not uncommon to find almond oil in a wide variety of cosmetic and beauty products.
Vitamin A: The retinol in vitamin A has the ability to stimulate the production of new skin cells and smooth fine lines.
Vitamin E: This nutrient has antioxidant properties that may help prevent cell damage and help reduce ultraviolet (UV) damage to the skin.
Omega-3 fatty acids: These nutrients may help prevent premature aging and safeguard against sun damage.
Zinc: This is an essential nutrient for healing acne or other facial scars. However, it’s worth noting that zinc is more effective for this purpose when taken orally.
All in all, the nourishing nutrients and emollient properties this oil contains will help revive skin’s natural glow.
My product contains 100% pure certified organic cold pressed + UV protected virgin sweet almond oil. From Naka Platinum – made in Canada. It’s Hexane-free meaning it does not use any such harmful chemicals during the extraction process and is free of all synthetic chemicals.
Source for some info: healthline.com
Important: there’s one major caveat with this ingredient, regardless of skin type: Those with allergies to almonds or other tree nuts should avoid almond oil.
Everyone has heard of jojoba oil and has probably tried it before as it’s well known and has been widely used in many skincare and hair products. And there’s good reason for that. Centuries before cosmetic companies starting including the benefits of jojoba oil in their formulations, Native Americans were using the oil from jojoba seeds to treat their skin wounds and sores.
There’s plenty of evidence supporting the use of pure jojoba oil as a remedy for acne, dry skin, and countless other skin conditions.
However sometimes we don’t know where a plant originates or we forget about why the oil is good for us.
A bit about the plant:
The jojoba plant is a hearty, perennial plant that grows in North America and parts of Mexico.
Not only does it thrive in the harsh, desert climates that could kill most living things, but it also produces a nut with many healing properties. The plant grows as a kind of shrub and produces large seeds that are harvested for their oil. The oil comes from a wax like substance within the seeds. Similar to the process of harvesting olive oil, jojoba oil requires the pressing of the seeds in order to extract the oil.
It’s a sustainable plant, not considered to be endangered and the harvesting of the seed doesn’t require the death of the plant…so new land doesn’t need to be cleared for the planting of new jojoba plants.
An interesting fact: Prior to jojoba oil’s wide acceptance in America, Americans were using sperm whale oil for cosmetic products and perfumes, and to lubricate machinery parts. But sperm whales were being hunted to extinction, and the U.S. banned the hunting of sperm whales in 1972 (thank goodness for that). That’s when it was discovered that jojoba oil was not only a substitute for sperm whale oil but that it was in fact superior to it. Not only does jojoba oil come from plants – it doesn’t require anything to be killed in order to obtain it for commercial use. (taken from herbal dynamics beauty).
Flawless skin starts with a flawless skincare routine
Benefits for skincare:
Like the other oils that make up the base for my deluxe face oil, this is also non-comedogenic so it will not clog pores. I use 100% pure jojoba from a source in California.
For centuries jojoba oil has been used for its healing properties on the skin. Whether it’s used to moisturize dry skin, treat oily skin, help minimize acne problems, heal wounds, or simply provide a defense against the natural aging process – jojoba oil is shown to work.
When you slather it on your face, jojoba oil mimics the skin’s sebum and balances out your complexion, adding more sebum where it’s needed, and winding down production where it’s not.
And the oil is rich in iodine, which is shown to tackle harmful bacteria growth on the skin’s surface.
When applied to the skin, it provides exceptional moisture balance and control, and unlike other oils or petroleum products, it is non-greasy. It is also an excellent and powerful moisturizing agent that leaves a non-oily feel on the skin’s surface. At the same time, it prevents water loss which gives a more supple feel to the skin.
The components of jojoba oil are tocopherols, which are compounds that are fat-soluble and have high antioxidant properties that are very important in helping to stabilize cell membranes. They’re high in vitamin E as well, which serves as an excellent antioxidant to fight free radicals, which damage skin and accelerate the aging process.
Taking care of your skin is more important than covering it up.
Getting back to basics I want to talk about Argan Oil. This oil is one of the fab four ingredients that make up the base for my new face oil and a long standing natural remedy in Morocco. The oil is produced from the Argan tree which is actually one of the oldest trees on our planet.
The Berber tribe of Morocco refer to the Argan tree as the Tree of Life. They’re very familiar with the benefits as the Berber women have been using the oil in folk medicine for centuries to treat skin conditions, rheumatism and heart disease.
These days, the demand for Argan oil which is often referred to as the “liquid gold of Morocco” is very high. Ever since the word about the wonderful benefits that the oil gives to the skin, hair and nails reached the West, the cosmetic world clamoured for this oil.
Argan Oil is native to southwest Morocco and the seeds are cold-pressed from the deciduous argan tree fruit (Argania spinosa). Photo below.
The fruit is peeled away and the seeds are dried, roasted, and pressed to extract the oil. The final result is a smooth, delicious oil that’s become popular around the world for its flavour and health benefits. It’s also known as one of the rarest culinary oils in the world. Wild plants are used across the world in a variety of beneficial ways, present in the food we eat, medicines we take and cosmetic products.
For cosmetic purposes, the Argan oil I use is 100% pure with a nice amber colour.
Here are some of the benefits for applying to the face:
Argan oil is rich in natural vitamins, essential fats and antioxidants that help moisturize skin.
The oil provides a major boost of hydration to the skin, thanks to its high quantities of vitamin E which helps strengthen the skin’s barrier so it’s able to retain more hydration. It has also been found to improve skin elasticity and brighten your skintone. It has anti-sebum effects, which can effectively regulate amounts of sebum on the skin. This can help to treat several different types of acne and promote a smoother, calmer complexion.
You can always add a few drops to your regular moisturizer too.
Sidenote: It’s all good except for the part about the possibility of the tree now being considered an endangered species. After the first sales in the US of the cosmetic product in 2003 (not that long ago), demand soared and production increased. In 2012 the Moroccan government planned for increased production, then around 2,500 tonnes, to 4,000 tonnes by 2020.
When I run out of the big bottle that was brought back for me from Morocco (certified organic by ecocert and stored in a cool, dark place) I may not be able to buy more.
The Coconut tree is called the “Tree of Life” because all the parts of the entire tree–from top to bottom–are used to sustain human life.Inside the shell lies the meat and coconut water, so it must be the most useful tree in the world. It’s definitely the most resilient. Coconut trees are found in tropical and subtropical regions of the world where even in conditions with very little nourishment they flourish, growing taller than most of the plants around it. Which brings me to…
Oil around the world, women for centuries have incorporated natural oils such as coconut into their skincare routine. While it won’t make you grow taller it will make your skin feel wonderful, which at least will help elevate your mood. And that’s a tall order in itself.
After having tested numerous beauty products myself, I decided to go back to making and selling a few of my own. Even in a competitive market. Four of these oils make up the base to my deluxe facial oil (to which I then add other essential oils). Since essential oils are highly concentrated, a carrier oil (I refer to it as a base) is needed for dilution, efficacy and ease of application.
For full disclusure, I’m going to give a bit of background on each of what I put in there starting with Coconut Oil in its fractionated form.
Coconut Oil for Face:
Fractionated coconut oil (or virgin coconut oil) in this form is distilled down to its fattiest acids. The distilling process makes fractionated coconut the perfect addition to your beauty routine. Coconut oil in all its forms is excellent for skin but when mixing with other oils (including essential oils) the fractionated form is best.
Fractionated coconut oil is tasteless, odorless, and usually more expensive than regular coconut oil. It is produced through hydrolysis and steam distillation. It’s important to note that no added products or chemicals are incorporated into the mixture during this time, so fractionated coconut oil remains a natural product. Significantly, it includes medium-chain triglycerides. Therefore, it has a protracted shelf existence.
Coconut oil itself is chemically composed of two types of fatty acids: long-chain fatty acids and medium-chain fatty acids. With fractionated coconut oil, the two key fatty acids are separated, leaving you mostly with the medium-chain fatty acids.
Regular coconut oil only becomes liquid under high temperatures (78 degrees F) and has a greasy feel. Because of this unique difference, fractionated coconut oil is best used for therapeutic purposes. Regular coconut oil, on the other hand, is solid at cool or room temperature, but liquid when heated. Because it has such a high concentration of saturated fat, fractionated coconut oil is much more stable than regular coconut oil.
What does it do? It helps smooth skin and works as an antioxidant. It also binds other ingredients together, and can work as a preservative of sorts to make the active ingredients in skincare last longer as a more natural alternative to other synthetic chemicals found in many topical skin products.
In case you’re wondering about my background in all of this…
I don’t have one. Kidding. I’ve always taken an interest in skincare and over time have sampled many, many products. Other than through sheer trial and error, as a side interest I trained and graduated from George Brown College – School of Makeup and Esthetics when I lived in Toronto. Even though I’ve never worked as an esthetician I have (had in some cases) gained some knowledge. I made beautiful face and body products from scratch. I’ve never had fillers or botox or anything other than regular facials. That’s not to say I could not use some work (ha!) it’s just that I’ve not done so. At least so far. Never say never.
I’ll continue to go through my list of ingredients with some background about them..because if you’re interested in purchasing something you should know what’s in them beforehand.
“Remember it’s better to create something and be criticized than to create nothing and criticize others.” – Ricky Gervais
The forecast calls for Sunny Days ahead…at some point in the very near future. So we need to be prepared to protect our skin.
It’s confusing when you consider all the various products out there… but let me simplify choices for you by sharing my new favourite sunscreens.
All by SuperGoop!
Something light that won’t interfere with makeup application and also works as a primer, something for when you’re being more active and something for a subtle glow.
Supergoop! debuted in 2007, with its Everyday SPF 50, and almost immediately won the American Academy of Dermatology’s Gold Triangle Award for Sun Safety Education. Since then, the company has expanded into a range of sunscreens for children and adults, and even recently launched eye shadows containing SPF.
Holly Thaggard, Founder and CEO of Supergoop, is based in San Antonio, Texas, and is considered the Norma Rae of Sunscreen as she’s dedicated 12 years to skin cancer prevention. Tennis Pro Maria Sharapova is a co-owner of this growing company.
Sunny, cloudy, stormy or clear…no matter the weather, all forecasts call for SPF!
This Sunday addition to my blog is about more than how specific vitamins can help support our immune system, especially during Covid. It’s also about improving overall health in general. Because we can’t get every nutrient our body needs from food alone, we supplement with… specific supplements. Vitamin D is getting recognized by mainstream doctors as a preventative for viruses and the dosages are being properly upped.
Which brings me to another light-associated nutrient worth discussing, namely Red and Near Infrared Light. Yet unlike Vitamin D, this nutrient isn’t available in pill form. It’s something I’ve been curious about and it’s something I’ve been using for back massage for several years, but now I’m trying it on my face. I’ve been using a device from Melbourne, Australia called the “Hive” byBLUBlox (link below).
Peer-reviewed scientific research has shown Red Light & Near Infrared Light therapy hasanti-aging effects on our skin, it can help combat a number of neurological diseases, help fight depression and anxiety, it can help increase fat loss, speed recovery from exercise, improve your sleep, increase muscle strength and endurance, combat some autoimmune conditions, fight hair loss, and speed healing from injury, and all with few to no negative side effects.
I just listened to a podcast with Dr. Michael Hamblin; a recently retired dermatology professor at Harvard Medical School. He gets into all of the therapeutic applications, among which are skin burn therapy, beauty salon applications in skin rejuvenation and hair regrowth on thinning scalps. It is used in physiotherapy to help speed the healing of injured or inflamed tendons, ligaments, and muscles as a result of exercise. And to my surprise, the interviewer spoke about red light as a nutrient.
But what I liked most about the interview was Hamblin’s comments about Red and Near InfraRed Light being used to treat both Parkinson’s Disease and Alzheimer’sDiseases, which have no other significant treatment options; and his comments about the 4th state of water, which he called nano-structured water (@ ~27:38).
The link to this interview is below with a few other reputable links should you want to check them out. I personally find this very fascinating. The light also feels pleasingly warming on the skin.
I promised to share my favourite hydrating lip colour which I’ll make sure to keep in my stockpile of makeup essentials.
Clarins Natural Lip Perfector
It’s in between a gloss and a lipstick.
I went into my local Shoppers Drug Mart early this winter looking for a lip product to help soothe my chapped lips while adding colour and a bit of shine. The beautician pointed me directly to this product. I’ve been thankful to her ever since.
In Vancouver they also sell it at London Drugs (about $22).
I’ve always loved the Clarins line for skincare (my mom used to use it) but the makeup is something new to me. It does not disappoint if you want…
A long lasting + nourishing product
Melting, non-sticky cream-gel texture
Addictive vanilla scent
Comforting cushion applicator
Key Ingredients: Shea Butter and Wild Mango to moisturize and condition lips
Something to wear alone, or to top off another lipstick with some added shine.
That’s why it was such a game changer when the Duchess of Cambridge was spotted with a beauty product in hand at Wimbledon. I swear I just saw this online before posting this and way after I bought the product. However let’s face it…if it’s good enough for royalty...it’s good enough for me.
Although Boots No7 may be relatively new to many consumers, the skincare brand is as much of a British icon as tea, the Queen and wellies.
Since then, Boots has become the UK’s largest drugstore and has its own namesake skincare line, Boots No7. I don’t know if you remember how popular their *serum was when it first launched. In addition to the Protect and Perfect serum, some of the most buzz worthy No7 products include the No7 Firming Booster Serum and the No7 Line Correcting Booster Serum, from the Laboratories line. Together both serums generated a waiting list of 37,000 people; put another way, according to Boots, one product was sold every seven seconds. I tried it (see my past review below) and liked. it but now I’m onto this…
I would say that this is a makeup that feels like skincare.
I’m on my third tube of this velvety smooth Airbrush Away Tinted Skin Perfector that helps to blur fine lines and cover pores to give the appearance of flawless looking skin. I never wear foundation because it tends to sit on top of skin and prevent it from breathing. This product glides on like liquid silk and is incredibly light. I only use it on the oily T-zone area.
It’s quick and easy to apply, you can find it in most drugstores and the price is very reasonable.
Blurs imperfections including; fine lines, pores and redness
Defends against the damaging effects of free radicals
Combines the benefits of skincare with sheer coverage
What is Boots?
Boots was launched in 1849 by John Boot, who opened an herbal medicine shop in Nottingham, England. His son Jesse Boot is credited with turning Boots into a large retailer as he embraced traditional medicine at affordable prices. The company grew and expanded over the years, and milestones included the development of ibuprofen in 1969. In 2014 Walgreens acquired a majority stake in Boots, forming the Walgreens Boots Alliance.
What is the Boots No7 Philosophy?
According to the company, No7 takes a down to earth approach to beauty and skincare. As the company explains, “No7 was the first brand to democratize beauty in the UK, bringing premium, affordable products to women. That principle still holds strong..” The brand states that “beauty for women is about more than looking pretty, women use cosmetics to be ready for something: to show up, speak up, and make an impact in their world in their own way. We refer to this as No7 READY.” Boots No7 also strives to be “real and relatable, never featuring supermodels in its advertising and not retouching the remarkable people that do feature.”
Is Boots No7 Cruelty Free?
Yes. According to the company, “We do not conduct animal testing on our products, or on ingredients used in our products, nor do we commission animal testing on our products or on ingredients used in our products.”
Have you tried any of the No7 products? If so, what do you like?
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