INtrigue INsider – Keeping FIT

Shopping online for a bra can be an ordeal. YET there are several lingerie websites that do incredibly well selling online.  One of my competitors Her Room is one of them. The problem is you see something you want but you’re not sure of the fit.  Then to make matters more confusing there’s the European & South American brands where size becomes a guessing game & you just hope for the best.

This from the Vancouver Sun - ad ad for Dianne's Lingerie where they do bra fittings.
This from the Vancouver Sun – ad for “Dianes Lingerie” where they offer bra fittings.
blush bustier
blush bustier

Intrigue Imports features two distinctive brands of lingerie. The beautiful blush line from Montreal in basic North American sizing so if you normally wear a size 36B then you would purchase the same size and there should be no problem – you can consult the blush sizing chart on our website just to make sure.

SI01B-chica - CopyThen we have the lovely jesus fernandez couture collection from Buenos Aires available in French sizing only.  Again, you can consult the jf sizing chart to find out what your equivalent North American size would be.  It might take a bit longer but I assure you it’s worth the extra trouble.

Tomima Edmark founded HerRoom selling lingerie online since 1998 and gets what women are looking for – at least when it comes to underwear. She started her business with entrepreneurial instinct and exhaustive research – learning from consumers, design teams and manufacturers. She probably knows more than she wants to about the complex engineering that goes into designing lingerie and about the unique relationships our bodies have with the lingerie we wear.  fit-tomimaTomima’s Bra Fitting Tip: “You’re a smart person. Since you’ll be wearing the bras, you’re better off taking a few minutes to understand what a perfect fitting bra should look and feel like, and recognize the signs if your bra is the wrong size for you.”

HOW TO  MEASURE AND FIT A BRA IN THREE EASY STEPS..                               Note: if you receive this blog via e-mail and the numbers come out in a jumbled mess please click on this link to my blog at

STEP 1: Measure for Band size:

Keeping the measuring tape parallel with the ground, measure around your bra directly under your bust after expelling all air from your lungs – you want this measurement to be as small as possible. Round all fractional measurements to the nearest whole number. Look below the measurement to find your correct band size.

Measurement:    27, 28, 29, 30, 31, 32, 33, 34, 35, 36, 37, 38

Band size:          30, 32, 32, 32, 34, 34, 34, 36, 36, 36, 38, 38

After a 38 band size, the band size should be the closest higher even number to your actual measurement So, 41.5″ is a 42 band. A 41″ measurement is a 42 band.

STEP 2: Measure for Cup size:

Standing straight, with your arms at your side, measure at the fullest part of your bust (while wearing a non-padded bra) making sure the measuring tape is parallel with the ground and not binding.  Round all fractional measurements to the nearest whole number.

STEP 3: *Calculate your bra size:

Subtract your band measurement (step 1) from your cup measurement (step 2). Generally, for each inch in difference, the cup goes up by one size. See the cup size conversion chart below.

Step 1: 34″ under measurement = 36″ band size
Step 2: 39″ over measurement
Step 3: 39″ – 36″ = 3″ or C Cup Size
Your Size is probably a 36C

The cup size calculation starts falling apart at 4 inches larger than your band size, and if you have droopy or pendulous breasts, your measurement will not be accurate.

If The Differtence Is:

Your Standard Cup Size Is:


0″ to 1/2″ (1.3cm) AA
1/2″- 1″ (2.6 cm) A
2″ (5.1 cm) B
3″ (7.6 cm) C
3″ (7.6 cm) C
4″ (10.2 cm) D
5″ (12.7 cm) DD * or E *
6″ (15.2 cm) DDD * or F *
7″ (17.8 cm) G *
8″ (20.3 cm) H *
9″ (22.9 cm) I *
10″ (25.4 cm) J *

*Important Note: this measuring system tends to become less accurate as the cup sizes go above a D. Additionally, some manufacturers name larger cup sizes differently.



INtrigue INsider – the Long & the Short of it

Decadence short kimono in stretch satin.  Wild Khaki in two sizes: S/M & L/XL

by blush      

There have been a few questions lately on whether women really do wear robes and if so, why?

Robes are not just for stepping out of the bathtub anymore. They are portrayed on TV and in films as convenient cover ups for slipping into just after having sex.  Yes, they are conveniently reliable for that reason but they also provide a bit more warmth and style to wear over our silk nighties.

Naked Envy long kimono in gorgeous stretch lace & eyelash lace.  Two sizes: S/M &  L/XL.

They tend to leave a little bit to the   imagination just before disrobing and maybe they just make us feel a bit less exposed to walk around the house in.

Great Expectations short kimono in stretch satin & banded stretch lace.  Two sizes: S/M & L/XL.

No more boring cover ups.  If you’re in the market for one you must consider these from blush.

Midnight Kiss elegant long kimono in stretch satin & banded stretch lace.  Two sizes: S/M & L/XL.  Deep Indigo.

These and more available online at:


INtrigue INsider – IN jesus fernandez

Let’s revisit the artful jesus (pronounced he-zeus) fernandez lingerie collection from Buenos Aires. Incorporating the fine art of corsetry, every piece is hand made by a dedicated team that put passion into every single stitch.

Shown here are some limited editions which are available while quantities last at


You can take an additional 20% off purchase with mention of this blog for the whole month of November.  Please note: whatever you see on website is what is available – no more of these limited editions or one-of-a-kind will be produced.  French Sizes as marked – please check sizing sheet to find your equivalent size.

Le babydoll – in Italian satin – all different designs
“Le Bodie” Couture Collection

from Kabarett Berlin
Couture Collection

Tokyo collection