The Rebel: Robin’s Jeans

Jeans will never fade from fashion…

It’s not very often that I buy a pair of “new” jeans.  I like vintage style so I prefer to rummage through well worn versions in various consignment or vintage boutiques.  I don’t like them too beat up looking either, so it’s a bit of a game.  As you’re probably aware, even though they’re everywhere…try finding a pair that’s just so for fit and style to your body type.

Fast forward to Robin’s Jeans.

the logo

I first encountered their flagship storefront in Beverly Hills several years ago and bypassed it because the window display appeared too “rock ‘n roll” for my liking. In fact, that’s exactly the kind of clientele they appeal to.  I’m told that Steven Tyler wears only Robin’s Jeans. The collection has grown as celebrity and fashion insiders such as Nicki Minaj, Katy Perry, Beyonce, Miley Cyrus, Avril Lavigne & Fergie have consistently made Robin’s Jean their go-to denim brand.

But that’s not why I bought my first pair just recently. I was in Richmond, B.C. at an outlet mall (killing time while waiting for something on my car to be updated) and had a look around.

I know a good thing when I see it.  After walking into Robin’s Jeans and spending considerable time admiring the collection but finding it “too much” for me, I ended up walking out wearing a super comfortable, super soft, vintagy-looking, slightly worn-in, light wash denim style with a perfect fit…although expensive.  Except for the wings displayed on the pockets, these were one of the plainest they had in stock. It probably won’t be the last pair I buy from them.  The quality is outstanding.

Robin’s Jean’s unique signature, a set of golden wings, is a reflection of the designer’s positive energy and playful spirit. The brand, which consists of men’s, women’s, and kids clothing and accessories, is known for its stylish cuts and avant-garde washes, as well as its intricate detailing, studded embellishments and embroidery.

In addition to the flagship stores in Beverly Hills and New York City, Robin’s Jean products are sold in approximately 800 specialty stores and major retailers, including Sak’s Fifth Avenue, Nordstrom, Bergdorf Goodman and Neiman Marcus.

International distribution includes some of the most prestigious retailers in the world including Marie Claire in Belgium, Brigitte B in St. Tropez, Harvey Nichols in Hong Kong, and Saks Fifth Avenue in Dubai.

THE MAN BEHIND ROBIN’S JEAN

Robert Chretien

Robin Chretien, Founder and Designer of Robin’s Jean was born in Lyon, France where he grew up immersed in a creative environment. His mother, a talented fashion designer, and his father, an artist, always encouraged their sons’ creative endeavors and dreams. At age fourteen, Robin wore his first pair of jeans which were vintage patchwork flared jeans that he bought in St. Tropez, France. It was then that his passion for denim was born.

Robin arrived in Los Angeles in 1996 where his skills combined with talent and charm, caught the eye of the best denim companies in Los Angeles. At a time when most denim was designed around basic styles, Robin’s attention to new fabrics, innovative washes and nuanced details made him a rising star in the industry. Having held top design positions at leading denim companies such as Blue Cult, followed by Hudson Jeans, the name Robin Chretien quickly flew to the top of the best denim designers’ lists in the United States.

In 2005, he created Robin’s Jean, which is symbolized by a set of wings. “I came to the United States because I love the US. I make jeans because it’s always been my dream. To make jeans in the country that I love is my dream come true. Where better to make jeans than Los Angeles when your brand has angel wings? I design, produce, and manufacture Robin’s Jean in the U.S.A.” says Robin.

Today, the brand is renowned for it’s biker-chic aesthetic and innovative denim washes. Great attention is taken with each detail from hand embroidery to crystal studding and leather applique. The collection has quickly grown from a line of denim jeans to a range of leather jackets, t-shirts, belts, hats and footwear for men, women, and children. Robin’s Jean is now sought after by a cult-like following of celebrities, fashion stylists, and urban-trendsetters whose work and play blend effortlessly.

In 2011, the first Robin’s Jean Flagship store opened in Beverly Hills, CA. Today, there are currently ten Robin’s Jean Flagship Stores in the top shopping destinations Beverly Hills, CA. Soho, New York; Laguna Beach, CA; Garden State Plaza, Paramus, NJ; Park City, Utah, Orlando, Florida and the first Robin’s Jean international store in Vancouver, Canada. In 2016, new locations have opened in Beverly Center in Los Angeles, CA and Telluride, CO and Roosevelt Field, Garden City, NY. In 2016, plans are to continue to grow the Robin’s Jean brand further in the US with new stores in Houston TX, Tampa FL, Honolulu HI, as well as internationally.

https://robinsjean.com/flagship-stores

Robin’s Jeans

313 North Beverly Drive
Beverly Hills, CA 90210
Tel: (310) 786-7813

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