beauty biz – best broad spectrum primer

primer1

Anthelios 50 Primer – La Roche-Posay.  This in the “best thing” I’ve bought in a long time.

What it is:
An anti-aging face primer with SPF 50 protection. It goes on so smoothly and feels like cashmere. Great base for makeup or even if you don’t wear any.  It means not having to wear a face cream or lotion with SPF as you put this on after your day cream.

What it’s used for:
La Roche-Posay Anthelios 50 Daily Anti-Aging Primer provides high UVA and UVB protection to prevent skin damage while giving you a smoother, more refined complexion. The non-greasy and fragrance-free formula leaves your skin feeling smooth and silky. Formulated for all skin types.

I’m using this right now and in the summer I’ll switch it for La Roche-Posay Anthelios 50 Mineral Tinted Ultra Light Sunscreen (with SPF 50) and use a regular primer.

Having said that, no sunscreen is a substitute for avoiding the most intense sun of the day and wearing appropriate clothing.  Always wear fashionable sunglasses of course.

CNN had this to say: Beach goers and others enjoying fun in the sun will soon have a new option for blocking the sun’s harmful rays. A new sunscreen, Anthelios, offers BETTER cancer protection. The Food and Drug Administration (FDA) approved Anthelios SX, an over-the-counter sunscreen that offers protection from both ultraviolet A (UVA) and ultraviolet B (UVB) radiation. Anthelios offers various advantages to traditional sunscreens.  Most sunscreens sold in the United States mainly block UVB rays, which helps prevent sunburn and other types of skin damage. But Anthelios offers better protection from deeper penetrating UVA rays, according to the manufacturer. This may help reduce the risk of various types of skin cancer — including melanoma and basal and squamous cell carcinomas. Better UVA protection also may reduce sun-related skin wrinkling.  But the added protection may come at a cost. Products sold in Canada cost about twice as much as traditional sunscreens — or even more. From Mayo Clinic – Special to CNN.com                                 

 Have you tried it?

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