Beauty biz – a visit to Kiehl’s

Kiehl’s on Robson St., Vancouver draws inspiration from Kiehl’s New York east village roots as an old–world neighborhood apothecary developed by innovative pharmacists and herbologists.
Kiehl’s has an unorthodox marketing approach, exceptionally large male clientele base (they have a section dedicated to men) and its products’ simple and straightforward packaging.

I remember visiting the original location in New York (they have a Norman Rockwell Holiday Window) where I bought my first bottle of ultra-facial moisturizer and recently on Robson I sampled the new multi-corrective cream. L O V E at first sample!

There’s something else I like about Kiehl’s besides their skincare products:

In 2010, Kiehl’s introduced the Kiehl’s LifeRide for amfAR, an annual, week-long motorcycle ride through major U.S. cities that includes multiple high-profile events at Kiehl’s stores along the way to raise consumer and media awareness about amfAR and the fight against AIDS. In the last four years, LifeRide has raised over $400,000 for amfAR.

 

Super Multi-Corrective Cream Key Ingredients:

Jasmonic Acid

Inspired by “signal molecules” secreted by plants that begins a self-repair process – corrects wrinkles and fine lines, loss of suppleness and elasticity.                                                                                                                                                                                            Beech Tree Extract

Sugar extracted from Beech Tree which helps improve skins overall firmness.

Fragmented Hyaluronic Acid

A power booster, discovered to enhance Jasmonic Acid’s efficacy, super charging the improvement in skin elasticity and smoothness.

 Have you tried their products?

Photos: d. king