Style: Who’s Next

Cool..Comfy..Casual..Colorful..California Wear.. with a French Twist

While wandering around the usual familiar shops on Palm Canyon Drive a few weeks ago I came across a store that escapes the ordinary.

Shirts, Pants, Shorts, Sweaters — Shirts, Shorts, Sweaters, Sunglasses, Pants, Body care, Accessories for men and women

Who’ S Next (that’s the name of the store) specializes in exclusive French fashion brands with an obvious crush on Brigitte Bardot. I mean who else to better embody a chic laid back St. Tropez resort style than Bardot…Riiight?? whosnext4

I’m not such a fan of wearing images of famous people or slogans for that matter, however I ended up leaving the store with a few items, one of which was a faded image of Bardot on a lovely top with three quarter length sleeves and V-neck back. The other was the kind of shirt I want to live in. A long-sleeved light-weight cotton shirt that comes in 25 colors. Lots of variety.…reasonably priced. I only bought one but I want the other 24. whosnext5

There were linen shirts a plenty. whosnext2
whosnext6 whosnext8 What’s next? The pants! I’m told they are ~~a must~~ something to consider.

The owner, Benjamin Perdereau lived in Aix Provence in Southern France, and visited his parents often in Palm Springs. He owned and operated a store in Southern France and believed it needed to be recreated here. Thank you Benjamin! whosnext3